Broker Development Programme
Building sustainable Black-owned brokerages for the future
The Broker Development Programme (BDP) is a strategic initiative by Hollard Life Solutions designed to support, develop, and strengthen sustainable Black-owned brokerages across South Africa. Through targeted business development support, investment, mentoring, and access to growth opportunities, the programme helps qualifying brokers build scalable, successful businesses while contributing to a more inclusive and transformed financial services sector.
Why the BDP?
At Hollard Life Solutions, we believe that sustainable growth is achieved through strong partnerships.
As part of our commitment to transformation, enterprise development, and distribution growth, the Broker Development Programme aims to:
- Empower Black-owned brokerages to achieve sustainable growth.
- Support the development of strong, resilient businesses.
- Promote inclusive economic participation within the financial services industry.
- Create long-term value for brokers, their teams, and the communities they serve.
- Strengthen Hollard's distribution footprint through meaningful partnerships.
The programme combines lessons learned from previous enterprise and supplier development initiatives, adopting a focused, high-impact approach to drive lasting success.
I would like to talk to someone
To apply, submit your details and we will give you a call.
What support will successful participants receive?
Qualifying brokers may receive a combination of financial and non-financial support designed to help them grow and operate more effectively.
This may include:
Business growth support
- Business development assistance
- Growth planning and strategic guidance
- Access to industry expertise and mentorship
Operational support
- Tools and resources to enhance operational efficiency
- Support to strengthen business capabilities
- Integration into Hollard's broker ecosystem
Development opportunities
- Access to learning and development initiatives
- Networking and collaboration opportunities
- Support to expand market reach and business sustainability
Who should apply?
The programme is open to Black-owned brokerages that demonstrate a strong commitment to growth and long-term sustainability.
Eligible applicants must:
1 Be 51% or more Black-owned and/or Black female-owned
2 Youth-owned businesses
- Owners up to 35 years old are encouraged to apply
3 Qualify as either:
- Exempt Micro Enterprise (EME) with annual revenue below R10 million or
- Qualifying Small Enterprise (QSE) with annual revenue between R10 million and R50 million
4 Have an existing business relationship with Hollard through:
- An Intermediary Agreement
- Outsource Agreement
- BC Franchise Agreement
- Independent Contracts
5 Currently sell Hollard products and/or utilise Hollard systems
6 Have a demonstrated appetite for growth, including growth in:
- Sales volumes
- New business premium income
- Number of representatives or agents
- Number of FSPs
- Geographic footprint
7 Have been operational for two years or longer
8 Have existing revenue streams that support long-term sustainability
9 Have:
- A minimum annual turnover of R2 million
- At least 50 agents or representatives
- A panel of at least 10 brokers
1 Be 51% or more Black-owned and/or Black female-owned
2 Youth-owned businesses
- Owners up to 35 years old are encouraged to apply
3 Qualify as either:
- Exempt Micro Enterprise (EME) with annual revenue below R10 million; or
- Qualifying Small Enterprise (QSE) with annual revenue between R10 million and R50 million
4 Have an existing business relationship with Hollard through:
- An Intermediary Agreement
- Outsource Agreement
- BC Franchise Agreement
- Independent Contracts
5 Currently sell Hollard products and/or utilise Hollard systems
6 Have a demonstrated appetite for growth, including growth in:
- Sales volumes
- New business premium income
- Number of representatives or agents
- Number of FSPs
- Geographic footprint
7 Have been operational for two years or longer
8 Have existing revenue streams that support long-term sustainability
9 Have:
- A minimum annual turnover of R2 million
- At least 50 agents or representatives
- A panel of at least 10 brokers
What we're looking for
We are seeking businesses that:
- Have a clear vision for growth.
- Understand the challenges limiting their expansion.
- Are committed to building a sustainable and scalable business.
- Demonstrate strong leadership and entrepreneurial drive.
- Are ready to partner with Hollard on a long-term growth journey.
Ready to grow your business?
Take the next step in your growth journey and apply to join the Hollard Life Solutions Broker Development Programme.
Frequently asked
questions
Is there a cost to participate?
No. Participation in the programme is fully sponsored by Hollard Life Solutions for selected brokers.
Does submitting an application guarantee acceptance?
No. All applications will undergo a review and evaluation process based on the programme criteria.
Can businesses outside major metropolitan areas apply?
Yes. We encourage applications from qualifying brokerages across South Africa.
What type of support will participants receive?
Support will be tailored to business needs and may include financial and non-financial development interventions.
When will successful applicants be notified?
Successful applicants will be contacted after the evaluation and selection process has been completed.