...
A hollard logo
...
A hollard logo
...
...
...
A hollard logo
...
...
A hollard logo
...

Latest News

Hollard to power the 3Mountains Challenge


Share this article via:


The 3Mountains Challenge, the Free State’s largest multi-day cycling and running event, has secured its first-ever corporate sponsor: Hollard.


                        A cyclist competitor

Early-morning exuberance on the trail. (Image: Reblex Photography)


This year’s event, which will be known as the 3Mountains Challenge, Powered by Hollard, takes place between 18 and 21 March at Clocolan, in the Eastern Free State.

Both the race’s organisers and Hollard believe that their partnership holds promise for themselves and the Clocolan community.

From 69 participants in 2014 to 329 last year, event organiser George Stroebel says the challenge has grown exponentially in its short history – and he expects the 2107 race to continue this trend, particularly now that Hollard is supporting it.

“Things can now really start moving forward, and we certainly see exciting growth in the years ahead,” he says

“Our involvement will go beyond a simple monetary sponsorship, and include support for social development initiatives in which the challenge is involved, such as the Lethotheng Community Centre,” says Johan Squires, head of Hollard Broker Markets for the Free State.

The Lethotheng Community Centre, an initiative of the local Groenewald family, provides disadvantaged children with basic education, nutrition and clothing, as well as physical, emotional and cognitive development opportunities. The project ensures that the children do not end up on the streets, and are able to undergo proper schooling – giving them, in turn, the opportunity for growth also.

Stroebel says the 3Mountains Challenge is closely involved with the project, and it involves both the children and their parents in the event.

“We’ve started a development team – both runners and cyclists – to introduce the children to sport, and they stand the opportunity to win prizes, such as good running shoes, that help them to persevere in sport. And we get their parents to help us with the race, such as running water points,” he says.

3Mountains participants showing off their branded team jerseys

3Mountains team pride. (Image: Reblex Photography)

The 2017 3Mountains Challenge, Powered by Hollard includes the following events:

  • An MTB long-distance stage race, consisting of four stages – a 17km prologue/night stage and three-day stages of 80-85km,
  • 75-80km and 55-60km each. This race caters for various types of entries, including open, mixed and 40+ teams, as well as solo male and female riders
  • An MTB short-distance stage race, also consisting of four stages – a 17km prologue/night stage and three-day stages of 47km, 45km and 40km each. Various types of entries are featured, including open male under-18, under-16 and 50+ riders, and open female under-18, under-16 and 40+ riders. (Five entries are required in a category for it to be recognised)
  • A trail run long-distance stage race, of four stages – a 5-6km prologue/night race, and three-day stages of 21-25km, 21-25km and 10-12km each. This event is open to solo male and female runners
  • A trail run short-distance stage race, also of four stages – a 5-6km prologue/night race, and three-day stages of 10-12km each. This event is open to solo male and female runners in under-18 and 40+ age categories
  • A combined stage race, consisting of four stages – a 5-6km prologue/night stage run, a 40-45km cycling stage, a 10-12km run stage and a 35-40km cycle. There will be open male and female categories
  • Open day MTB and trail run races on 19 March, including 84km and 48.4km MTB routes, and 18.8km and 8.8km trail run routes
  • A kiddies’ trail run race on 20 March, of 5km or 10km

Lady competitor in a pink cap running through the mountains followed by two children

The 3Mountains is for people of all ages and competency levels. (Image: Reblex Photography)

“There’s something for people of all ages and competency levels, from weekend warriors to more serious competitors,” says Stroebel. “We’ve put a lot of effort into working out great MTB and running routes, and the 2017 event will certainly be challenging – but fun.”

To find out more about the 3Mountains Challenge, Powered by Hollard, visit www.3mountains.co.za, find it on Facebook and Twitter, or email info@3mountains.co.za.


Share this article via:

Latest Tweets